The real estate market shows revival in this quarter
After an unpredictable 2017, the real estate market seems to have stabilized with the regulatory changes and market sentiment. However, there is still a long way ahead to find the right space but it’s not unachievable. As per the report by ANAROCK, recently NCR saw a whopping 59% increase in its new housing stock in April as against the previous month. In fact, NCR stole the show even on the sales front with a whopping 153% increase in April as against the preceding month.
The size of properties is shrinking in most cities across the country so as to meet the all-important ‘affordable budget’ criterion. For instance, the average size of new launches in NCR was 1,853 sq. ft. in March 2018, and dropped to 1,323 sq. ft. in April as per reports. Happy Trails aspirational homes by Homekraft have struck the right chord with the premium towers that gives the luxury of having only 2 apartments per floor, with each measuring 1625 sq. ft., giving you freedom and space to live the life you have always wanted.
However, HomeKraft with Happy Trails was able to create a strong demand in Noida and its vicinity backed by decades of brand equity that made ATS Group as one of the most sought-after brand in the region. Undoubtedly, the brand value of ATS & its value based homes is a huge parameter for such a success with world-class amenities under one roof. The response was significantly remarkable and have already set its benchmark in the real estate market. This overwhelming response has been a case study for some to create a value-based product in the affordable housing category.